Drive Search Engine Traffic - Top Google Keywords

Why You Need Inbound and Outbound Links On Your Website

A website is like a train station, it has visitors that come and go through it to get around on the Internet. Think about it, whenever you visit a website, you click on a link that takes you to the next page that has the information on it your desire. Eventually if you click long enough you get to a web "station" that allows you to visit any website in the world.

This would in essence be a web portal, like Yahoo or AOL has. For these big web "stations" you can get to anywhere around the world. This is what the search engine spiders have to do; they cant Google a web site like you and me. They rely on link to web pages, and eventually run into a huge web station that they constantly come back to for references.

Now some webmasters build website that only interlink to themselves, to the eyes of a spider this is a dead end site. Spiders like new information, but love discovering new links as well, so if you are not feeding them new links they will actually visit your site less, than if you have new links for them to discover new sites with content on.

All this of course goes in contrast with the PageRank Web Gurus that only worry about keeping all their PageRank "juice" to themselves. If you look at any major website with high volumes of traffic, you will notice, they are always linking to other pages, and other websites related to their industry. That keeps them relevant for the users and search engines. In fact it is a well know fact that having a higher PageRank will not necessary increase your traffic. It simple means that you will have an easier time rank better in the search engines for keywords you are targeting.

But remember, people want links to more and more information. In theory there is no way to really provide all the information you can to everyone, so it is necessary to link to other sites that know the niche topic a little more than you do. Spiders love this, since you always have new improved links, and they can discover new sites thanks to you. People love this since they can use your website as a point of reference, and follow it to other websites with quality information.

What ends up happening is that Spiders will remember you and continuous come back to your website for reference at a much more frequent rate. This will allow your pages to be discovered faster, and indexed more quickly. People will also bookmark you so they can come back to you for reference also, since you are the "Portal" of your industry.

From a personal experience, I have several websites that I visit on a daily bases for information, news, and links to other new websites and technologies out there. I will continue uses these places at a point of reference until they stop updating their info, or become boring. This is what brand loyal is about.

From a developer experience, I noticed that when you have outbound links on a page, spiders are more likely to index that page, than that of a dead end page. It makes sense, since spiders want to know of places that they don't know exist yet. The only way they can discover new places is by remembering the pages that allows them to do so. Why would they want to remember a dead end alley?

When it comes down to it, yes outbound linking will give away your precious PageRank juice, but at the same time, you are not getting traffic from your PageRank number, you are getting traffic because you are providing a service spiders and people want and need. Spider and People come to you to get information. PageRank has to be spread around the web to rank better pages higher. When you stop linking to web sites, it breaks the basic system of the Internet. With out helping spread the links, how are Google, Yahoo, and Ask search engines going to find great content?

I personally could care less about PageRank. Instead I concentrate more on getting Traffic. I want to do things that get me traffic, and create brand loyalty for future traffic. That's they way I make money.

Great websites strives to become the hub of their industry, the "Grand Central" station, if I may. When you become a portal of your industry you are setting the standards of that industry. Everyone ones to link to you, are just help you out since they know that you can send them huge amounts of traffic at that level. So become a "Grand Central" not a dead end alley site.

Optimum7.com is an Adwords Management Company with primary focus on Small and Mid-Sized Enterprises (SMEs). Optimum7.com offers a rich consultative approach that our clients find refreshing. We actually listen to our clients to learn exactly what their problems and objectives are. Why You Need Inbound and Outbound Links On Your Website.

MORE ARTICLES:

Using Internet Marketing E-books Helps With Business Issues
Using an Internet marketing e-book when starting a new home-based business will give you helpful hints and clues to start your business on a firm foundation. E-books, short for electronic books, are books on either one subject or a collection of different articles that can be downloaded from any website on the Internet.

Search Engine Marketing Is One Of The Best Methods Of Advertising To The Public Internet
Search engine marketing is one of the fastest method of advertising ever to hit the public internet. In its basic form, search engine marketing is having a website designed to be attractive to search engines, enabling the site to receive high rankings on the search pages. Those who extensively search the internet for products or information are well aware that most users rarely go beyond the first two or three pages and a site not listed there is often considered to be lost in oblivion.

Crawler, LLC Releases Industry's First, Totally Free Internet Security Suite with Spyware Terminator 2.0 Antispyware and Web Security Guard
Free Internet security suite offers consumers and businesses new Spyware Terminator 2.0 real-time spyware detection, removal and protection with Web Security Guard Internet threat prevention capabilities.

Domain Name Registration
When you are starting your very own website whether simply for personal or for business use, one of the very first steps is registering your domain name. Your website requires a name to identify and locate it in the world wide web.

Boost Adsense Income Killer Tips
Gurus boost Adsense income using secret tips and tools that few know of. Occasionally, you do get to learn a trick or two when you join their lists or private membership forums. It takes some exposure and proper learning and application to know what really works and what don?t work at all. Save yourself some time and find out for yourself what are some killer tips that can boost Adsense income.

Tips to select a best online seo company for your search engine optimization

The Money Is In Your List - How To Build A Highly-Targeted Opt-In List
Are you successful with your Internet business? Better yet, do you think you are successful with your online business? When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realize the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

Static Web Site Advantage & Disadvantage
The static web site is one that is manually maintained by some person or persons using some type of editor software and is not expected to change frequently. Three types of editor software are used for this purpose which are ? Text editors: Notepad or Text Edit, which manipulates the HTML directly within the editor program. ? WYSIWYG editors: Microsoft FrontPage and Macromedia Dream weaver that edit the site by a GUI interface and the editor software generate the underlying HTML automatically. ? Template-based editors: Rapid weaver and iWeb which permit users to promptly create and upload websites to a server without having the prior knowledge of anything about HTML, as they just select a required template from a palette and add text and p...

Science Classrooms Nationwide Receive $550,000 From Toyota Tapestry Grant Program
Toyota Motor Sales U.S.A., Inc. recognized 78 science teachers from across the country this weekend with $550,000 in grants via the Toyota TAPESTRY: Grants for Science Teachers program at the National Science Teachers Association (NSTA) National Conference on Science Education in Boston, Mass. At the conference, Toyota also received recognition for its significant contribution toward the construction of a new, state-of-the-art science education center in Arlington, Va. and corresponding Web-based resource portal to be used by science teachers nationwide.

Search Engines Love One Way Links
Reciprocal links are links that you place on your site in return for incoming links to your site. Permanent one way links are much better, and will get your site higher link popularity than reciprocal links. It's easy to see that there are many advantages in acquiring one way links. One way links are great and you need to get quality links, the only draw back it is not always easy getting quality links. The reason why one way links are so important is that you don't have to worry about the links from sites that are considered bad neighborhoods, what this means is that since your site does not link to the bad neighborhood you do not have anything to worry about. A bad neighborhood is a site that is banned from Google.

Remedy For Spider Veins In Orland Park, Illinois
If you are seeking a cure for venous disorders, such as unsightly and painful spider veins, varicose veins, and pelvic congestion, which is typically something women experience, it is much easier with modern medicine to find one There are a number of effective and minimally invasive treatment options which help to keep unsightly veins at bay

Internet Marketing 102: Copy What Works
Internet Marketing- Forget the experts, latest software program or even that book that someone is selling to get on the "best seller list" and the 200 free ebooks they are offering you. Here is what REALLY works, and it's something that you learned in kindergarden.

Your Marketing Message
Your message is first among your weapons in the battle of perceptions.Your message allows you to accomplish many things.

Edmund Rittner, Ph.D., Named Cambridge Who’s Who Professional of the Year in Scientific Research and Development
Edmund S. Rittner, Ph.D., has been named Professional of the Year in Scientific Research and Development by Cambridge Who’s Who. While inclusion in Cambridge Who’s Who is itself an honor, only one member in each discipline is named Cambridge Who’s Who Professional of the Year. The Cambridge selection committee hand picks these special honorees based on accomplishments, academic achievement, leadership, and service.