Drive Search Engine Traffic - Top Google Keywords

RSS Feeds and How it Can Bring Your Site Traffic and Sales

So, what is RSS? (Really Simple Syndication) That must be one of the most often-asked questions we get from our clients. Its very normal for individuals to dismiss an idea or glaze over when they hear aterm such as RSS because they basically do not understand what it does.

RSS is one of the many feed formats used on the web. A feed format is the way information is delivered to its recipient. Its mainly used for frequently updated content such as blogs, news, podcasts and videos. The information could be just a summary or the fully detailed content. We know how much content there is on the web and it would be impossible to get all that content via RSS and read it. So there are ways to filter this content using RSS Readers and 3rd Party Web-Based and Desktop Applications. Lets say Im interested in Football and the scores in the NFL. I can go to the NFL site or any news site and subscribe to an RSS feed which then would bring that information daily (sometimes hourly) to my Desktop, Yahoo or Gmail. So, every time I turn on my computer or check my mails at Yahoo, I can see the scores. So, the information is filtered to what I want to see and then is delivered to me and displayed in the manner that I want .. PERFECT!

I can hear your question; What can it do for me? Well, it can bring you a lot of targeted traffic. Lets say that you have a website where you post NFL Scores as well as reviews about teams and players, photos and a blog where people comment on your blog posts. (And this example can be fit for any business or website, trust me) This would be an ideal example because you would have updated content every day on your site. Unless you setup an RSS Feed,theres no way for you to distribute that content other than through people coming to your site (Google Search or Direct Entries) and seeing the changes you have made..

Once you setup an RSS feed and publish it, you provide a new avenue for people who are interested in your content (articles, reviews) to find you. Social Bookmarking and Search Engines would be the first to send you traffic since people would find and read your content. If they like your content, this is even better, because they will rate it well, which means more traffic for you. All types of media can be applied through RSS.

At Optimum7, we need to sometimes explain to our clients over and over again the benefits of RSS but the question always comes down to results. No matter how much I speak about RSS or how many technical terms I waste, the business owner only cares about results. So, will RSS bring you more traffic, sales and conversions? ABSOLUTELY. The only pre-requisite of RSS Syndication is content.

So & GOT CONTENT?

Optimum7.com is an Online Marketing Company with primary focus on Small and Mid-Sized Enterprises (SMEs). Optimum7.com offers a rich consultative approach that our clients find refreshing. We actually listen to our clients to learn exactly what their problems and objectives are. RSS Feeds and How it Can Bring Your Site Traffic and Sales.

MORE ARTICLES:

Givenchy Launches Online Campaign to Create a Customized Makeup Compact with Brickfish(TM): User Generated Content Campaign Invites Beauty Mavens t
Givenchy, the luxury fashion and beauty brand, and Brickfish(TM), the social media advertising platform, today announced the "Prisme Foundation" campaign located at www.brickfish.com/pr_givenchy. This campaign invites beauty enthusiasts to create a sassy slogan for Givenchy's iconic Prisme Foundation Compact, a bestseller from their luxurious Le Makeup collection. Created slogans will be imprinted in the powder online, giving a true-to-life look at what the finished product will look like. The grand prize winner, chosen by Givenchy's expert panel, will receive a production piece of his or her customized Prisme Foundation compact, ten extras...

Toy Industry Veterans Form New Distribution Company Global Toy Marketing, Inc.
Toy industry veteran John Sauerland, today announced the formation of Global Toy Marketing, Inc, a specialty distribution company focusing on play and educational toys. Sauerland has tapped fellow veterans Rick Tomasco and Ann Richner.

Best Program For Belly Fat Loss
What if I told you that there are certain foods that will curb your cravings and widdle your waist, would you be interested I first heard of of the astonishing phrases of The Day Off Diet, a few months ago and I have to tell you, I was as skeptical as you probably are

Sterling Testing Systems, Inc. Ranks in Deloitte's Technology Fast 500 Program for North America
Attributes its 442% Revenue Growth to innovation and employee dedication.

Jet Weston and his Atomic Ranch Hands Performing at 2008 Americana Roots Music Festival July 4th, 5th and 6th, Airport Park, Matamoras, PA
Jet Weston and his Atomic Ranch Hands will be performing at the 2008 Americana Roots Music Festival. The three day music event will be held July 4, 5 and 6, 2008 at Airport Park, Matamoras, PA.

Burn Fat Build Muscle Today
Burn fat build muscle are the twin goals that keep dedicated bodybuilders focused. The major purpose of doing strenuous gym work in the first place is to improve the condition of the body, and reducing the amount of fat you are carrying, and improving your muscle bulk and tone are important parts of this. You still need to understand the theories behind this to effectively burn fat and build muscle.

Fashion and Marketing Combine with Dazzling Results in the New Illuminated Back-Lite Jackets
The saturation of traditional media outlets has forced advertisers to constantly seek out innovative new territory for their marketing efforts. American Light, LLC has recently thrown their hat into the marketing ring with a fusion of fashion, technology and brand promotion. Their new Back-Lite illuminated graphic jackets have burst onto the scene, capturing attention with the use of LEC backlit graphics that stand out in a crowd.

How to Create your Own Unique Baby Shower Invitations
A baby shower is a big event in the life of a mom-to-be. Not only is it something of a "coming out" party for the expected new arrival, it is also an opportunity to get some of the necessities that are mandatory for a new parent. No one ever wants to say that the most important part of the baby shower is the gifts but, for the new parent, this may well be the case, particularly if she is not financially secure. Of course, equally important is the ability to see friends and family members. One great way to make sure that you get a large turnout for your baby shower is to create your own unique baby shower invitations.

Mobile Search - The Next Big Thing?
Annual mobile phone sales are predicted to hit 1 billion by 2009 and there are already 4 times as many internet-enabled phones in the world than there are PC's.

Best Arts Web Site Trends Detailed in New Report from Web Marketing Association
Updated Web Marketing Association' Internet Standards Assessment Report Includes Historical Data Derived from a Decade of Hosting Internet Award Competition, WebAwards, and Provides Best Practices for Arts Web Design

Grab Your Consumers Attention in a Cluttered World of Marketing Communications
A cluttered world of marketing communications diminishes the ordinary. The consumer can no longer be bother with the dull, trite and a boring hodgepodge of marketing communications that are pandered in front of them every day.

Things to Look for in an Interior Design Consultancy
You have decided that rather than go for DIY, you are going to rely on the professionals to do what they do best when it comes to decorating your home. While it is likely that this could work out well, there are no guarantees when it comes to choosing a service provider so you must be sure that you have exercised due diligence is choosing a service provider that can offer everything that you are looking for.

MailChimp Creates Email Marketing Experts List
Email marketers can now find expert email designers and marketing campaign consultants to help increase conversion rates.

CaseRev Joins Microsoft Empower Program
CaseRev, Inc., whose web-based on-demand application enables insurance carriers, third-party administrators and self-insured corporations to control legal costs and improve litigation performance, announced today that it has joined the Microsoft Empower Program.