Drive Search Engine Traffic - Top Google Keywords

Hagadone Directories Embraces Innovectra's ActivImpact Program to Reach Local Advertisers Throughout the Pacific Northwest

Vienna, VA, and Coeur D'Alene, ID (PRWEB) June 3, 2008 -- Hagadone Directories, Inc., publisher of the award winning "The Black Book" phone book, and the Pacific Northwest's largest publisher of regional telephone directories, today announced an enhanced and expanded partnership with Innovectra Corporation to benefit all participating local advertisers throughout 10 market areas in California, Oregon, Idaho, Montana and Washington.

In addition to offering Internet Yellow Pages on www.blackphonebook.com, Hagadone is introducing Innovectra's ActivIMPACT a scalable, dynamic local advertising solution announced in January 2008. Using proven, online marketing techniques and proprietary data, ActivImpact generates business leads with clicks, calls and internet traffic for local advertisers.

With ActivIMPACT, Innovectra will dynamically create highly specialized and optimized Leadsites for local merchants and area service providers., Leveraging the company's knowledge of the exact search terms, that consumers use to find local goods and services, with each advertiser's discriminating features, Innovectra's certified search marketers create compelling Internet advertising campaigns through online search engines and by using video, mobile, widgets and other leading web and digital technologies.

"Innovectra's ActivIMPACT is all about generating business leads for our local advertisers. It complements and enhances our digital IYP advertising strategy," said Hagadone Directories President & COO Jim Hail. "Offering local advertisers a regional advertising platform, powered by a leading national technology and marketing services partner, lets them reach more consumers who use the Internet to find local merchants."

"Partners like Hagadone have advertising relationships no one else has," said Innovectra CEO Thomas C. Lewis. "When we combine our proven technology and proprietary data with their strong advertiser relationships, advertisers receive a much better value and can achieve a higher ROI on their advertising investment."

About Hagadone Directories Inc.

Hagadone Directories, Inc. was established in 1987 to publish and distribute cost-effective regional telephone directories. The company was founded by James (Jim) Hail and named after Mr. Hail's partner Duane Hagadone. Mr. Hail serves as President and Chief Operating Officer for Hagadone Directories, Inc. while Mr. Hagadone is Chairman of the Board. Mr. Hagadone is best known for his ownership of Hagadone Hospitality Co., which owns and operates the Coeur d'Alene Resort and the renowned Floating Green Golf Course. The company owns and operates three additional hotels and owns the Coeur d'Alene Resort Plaza Shopping Mall. Mr. Hagadone has numerous business interests in addition to his investments in Hagadone Directories and Hagadone Hospitality, including Hagadone Newspapers, Inc.

Hagadone-owned and operated daily newspapers are published in Moses Lake, Washington; Kellogg, Sandpoint, Post Falls and Coeur d'Alene, Idaho; Kalispell, Montana; and Beloit, Wisconsin. The company also publishes numerous weekly advertising supplements, weekly newspapers and several monthly business publications.

About Innovectra Corporation

An online publishing pioneer, Innovectra Corporation is the first company to publish an integrated electronic Yellow-and-White pages directory. Innovectra's ActivDirectory, ActivSearch and ActivTrak products are used in more than 12,000 U.S. cities and towns. ActivImpact creates value for local advertisers by providing advanced search engine optimization and technology that creates LeadSites for local businesses featuring video and mobile offerings. Innovectra and Hagadone Directories, Inc won the Association of Directory Publishers Gold Book Award for Best Electronic Directory. The company's online customers also include Local Insight Media Yellow Pages, Metro Directories' Atlanta Yellow Pages, Homepages Directories, Ross Publications and Ambassador's New York Yellow Pages.

# # #

MORE ARTICLES:

Using Google Adsense search feature for affiliate marketing
Adsense for search provides publishers with the opportunity to provide a search tool through their website. The search tool provides results which contain adwords adverts, and therefore publishers can generate revenues.

Google Adsense-"Explode Your Google Adsense and Affiliate Commissions through Niche Blog Content Sites
The overwhelming majority of the population has no clue what Google Adsense is and doesn't understand that Google and the site owner make money when they click on an ad. Now, lets say that from all of the people visiting your site from the link embedded in your articles resourced boxes, only one person a day actually clicks on an Adsense ad. When you start using Word press to build your Adsense websites, youll soon discover what I mean.

How to Design a Search Engine Friendly Web Site
Many web site designers don't design their sites for the search engines. This is a huge mistake because they miss out on attracting lots of free traffic.

Bill Casey Opens Full-Service Web Site Design, Development and Search Engine Optimization (SEO) Firm
New Atlanta web site design and SEO firm gives small and medium sized businesses a simple and effective path to creative, profitable web sites. Bill Casey Consulting provides all the web services a business needs, gauges its success on the profitability of its clients' sites, and streamlines the development process to lessen client burdens.

Get More Web Site Traffic From Search Engines
Considering all of the money you spend on promotion and advertising, wouldn't it be great to build a steady stream of web site traffic from the free search engines?Steady web site traffic from search engines is just a dream for many home business owners. Especially in profitable niches, it can be virtually impossible to get a decent listing.

Finding Keywords to Build Your Web Site Traffic
What are web site keywords and how do I go about finding keywords that will work for me?You may have the dandiest web site with eye popping text and graphics, but if you have missing keywords then you are going to be out of business quick.Web sites revolve around traffic.

Search Engine Marketing 101: What Search Engines See When They Visit Your Web Site
If you have a Web site, have you ever wondered what a search engine sees when it visits your site to add the site to its index? Do you know that it doesn't see the beautiful graphics or the fancy Web design? Do you know that it only sees the source code, or the "skeleton" of your Web site?Do you realize that knowing this little tidbit of information and doing something about it can make a huge difference in your search engine rankings and, ultimately, the success of your online business?One very important thing that you need to remember is: the search engines like simplicity. The simpler your Web site is, the easier it is for the engine to determine what your Web site is about.

Getting Search Engine Traffic - The Best Ways Of Attracting Search Engine Traffic
How To Get Search Engine Traffic To Grow Your Business

8 ways to build a really bad web site for Search Engines
Some web sites receive hundreds or thousands of unique visitors a day, whilst others only get a handful or none. The reason is often because the web designers or Webmaster has built the site in one 'really bad way' or other.

Web Site Owners Learn SEO (Search Engine Optimization) to Improve Search Engine Rankings
Web site owners are taking advantage of specialized training in search engine optimization to improve their overall search engine rankings.

Using Google Adwords to generate traffic to your affiliate marketing programs
Highly targeted traffic is one of the most important entities in the internet universe. Any website owner or administrator recognizes the importance of driving traffic to a website. The success of any website does not rely entirely on the site itself. You may have a terrific idea for a website, offer an excellent product or service, or have an exceptionally designed site with superb content, but if you do not use the right strategies to advertise, your site would not attract the high traffic you need. Attracting targeted traffic is a task that should be taken seriously for any site to succeed or make a profit. Fortunately, there are internet-marketing tools that help the website marketer to drive traffic to his website. One of the most sign...

Creating Search Engine Friendly Web Sites
With tons of competition and copycats online, you need a trustworthy search engine expert to help you tackle the competition and outdo your competitors in internet sales. There are many ways to go about killing the competition online and as long as it is honest work by your search engine guy, your web site will reap profits from it.

Facts You Should Know About Web Site Design and Search Engine Optimization
1. Web site File Structure / File NamingMost search engines do not recognize beyond two directory levels.

Combining Google Adsense with affiliate programs to mazimize affiliate marketing revenue
Are you a webmaster who needs funds to keep your website running? Or is your website the only way for you to earn income? Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you. With affiliate marketing, you may get a lot of cash pouring into your bank account easily. And if your website is rich in great contents and you want to earn more profit, why not get into the Google Adsense program as well?

Google Adsense Program Is A Popular Web Advertising Program
Google Adsense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.