Drive Search Engine Traffic - Top Google Keywords

Web Design: Give Me Bullets

Did you know there is an essential difference between the way web designers look at the way they design a web page and the way the consumer evaluates the effectiveness of a web design.

Comparisons * Web Designer: Interested in every subtle nuance of color, graphic and texture. * Consumer: Interested in how fast the page loads.

* Web Designer: Includes links throughout the design for a variety of locations within the web design. * Consumer: Clicks on the first promising link and hopes it?s something interesting.

* Web Designer: Interested in the color coordination and presentation of design. * Consumer: Searches for bullet points to help gauge whether the site will be useful.

Content over Creativity

In many web designs the site is built on the premise that the beauty of the site is what will win customers. The consumer, on the other hand, has seen hundreds of sites and is often only curious to know if your site is going to help them or not.

The average consumer will only read knowledge-based articles that catch their attention. Consumers often determine an article?s usefulness by scanning. If they lock in on material that connects they will stick around, if not they go back to ?clicking for gold?.

Get to the Point

Unlike a television commercial, the consumer doesn?t have to wait to find out what they most want to know about your company. They can skip to the best parts, the end parts or they leave-whenever-they-want parts.

It may work to your advantage to use multiple bullet points as well as multiple sub headings in an effort to help the consumer gain a quick understanding of what is in the article or page content and to find out quickly what they want to know.

For many consumers if you can?t provide these bits of detail they will keep searching until they find it.

Hurry, We?re Losing Them

Obviously not all consumers are like this, but many have grown up in an MTV society where the attention span is used to quick bits of information. So, the reality of web design is you may need to work to provide quick, segmented bits of information that work as a quick index of page information that can help consumers connect with your website.

Solutions

You may find you can actually reach consumers through a template rich web design/hosting option that allows you to develop content that is geared more toward the consumer and less to the sensibilities of a web designer.

Whatever method you chose for web design make sure you attempt to gain an understanding of how consumers actually ?view? your site. This understanding may help you discover the best ways to really connect with those who want a reason to stick around.

Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites at: http://www.highpowersites.com. Start your own ebook business with BooksWealth at: http://www.bookswealth.com

MORE ARTICLES:

Using Google Adsense search feature for affiliate marketing
Adsense for search provides publishers with the opportunity to provide a search tool through their website. The search tool provides results which contain adwords adverts, and therefore publishers can generate revenues.

Finding Keywords to Build Your Web Site Traffic
What are web site keywords and how do I go about finding keywords that will work for me?You may have the dandiest web site with eye popping text and graphics, but if you have missing keywords then you are going to be out of business quick.Web sites revolve around traffic.

Creating Search Engine Friendly Web Sites
With tons of competition and copycats online, you need a trustworthy search engine expert to help you tackle the competition and outdo your competitors in internet sales. There are many ways to go about killing the competition online and as long as it is honest work by your search engine guy, your web site will reap profits from it.

Google Adsense-"Explode Your Google Adsense and Affiliate Commissions through Niche Blog Content Sites
The overwhelming majority of the population has no clue what Google Adsense is and doesn't understand that Google and the site owner make money when they click on an ad. Now, lets say that from all of the people visiting your site from the link embedded in your articles resourced boxes, only one person a day actually clicks on an Adsense ad. When you start using Word press to build your Adsense websites, youll soon discover what I mean.

Google Adsense Program Is A Popular Web Advertising Program
Google Adsense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

How affiliate marketers can turn regular traffic into Google Adsense friendly traffic
If you've been running AdSense ads on your site for quite a while and you feel that you aren't making as much cash as you could, in 99.99% of cases you're right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates.

New Traffic Building Tool For Google Adwords
Google AdWords developers recently began activation of a tool that eliminated many of the barriers to breaking the code for performance improvement. A new tool just leaving the beta testers is promising huge income....and potential controversy.

How to Design a Search Engine Friendly Web Site
Many web site designers don't design their sites for the search engines. This is a huge mistake because they miss out on attracting lots of free traffic.

Web Site Owners Learn SEO (Search Engine Optimization) to Improve Search Engine Rankings
Web site owners are taking advantage of specialized training in search engine optimization to improve their overall search engine rankings.

Combining Google Adsense with affiliate programs to mazimize affiliate marketing revenue
Are you a webmaster who needs funds to keep your website running? Or is your website the only way for you to earn income? Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you. With affiliate marketing, you may get a lot of cash pouring into your bank account easily. And if your website is rich in great contents and you want to earn more profit, why not get into the Google Adsense program as well?

8 ways to build a really bad web site for Search Engines
Some web sites receive hundreds or thousands of unique visitors a day, whilst others only get a handful or none. The reason is often because the web designers or Webmaster has built the site in one 'really bad way' or other.

Facts You Should Know About Web Site Design and Search Engine Optimization
1. Web site File Structure / File NamingMost search engines do not recognize beyond two directory levels.

Search Engine Marketing 101: What Search Engines See When They Visit Your Web Site
If you have a Web site, have you ever wondered what a search engine sees when it visits your site to add the site to its index? Do you know that it doesn't see the beautiful graphics or the fancy Web design? Do you know that it only sees the source code, or the "skeleton" of your Web site?Do you realize that knowing this little tidbit of information and doing something about it can make a huge difference in your search engine rankings and, ultimately, the success of your online business?One very important thing that you need to remember is: the search engines like simplicity. The simpler your Web site is, the easier it is for the engine to determine what your Web site is about.

Google Adsense - Adsense affiliate marketing!
When you start using Word press to build your Adsense websites, youll soon discover what I mean. Stop trying to convince them that you didnt use MFA (Made for Adsense) sites. Google supplies excellent resources on The Dos and The Don'ts of Adsense as well as very comprehensive tutorials on how to set up and use Adsense.

Get More Web Site Traffic From Search Engines
Considering all of the money you spend on promotion and advertising, wouldn't it be great to build a steady stream of web site traffic from the free search engines?Steady web site traffic from search engines is just a dream for many home business owners. Especially in profitable niches, it can be virtually impossible to get a decent listing.