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Lingerie E-commerce Firm, Yandy LLC (Yandy.com), Launch New Website Re-design

Scottsdale, Arizona (PRWEB) July 2, 2007 -- Yandy LLC, has decided to take steps to further differentiate themselves as the market leader in lingerie and sexy clothes (http://www.yandy.com) online. Among the many exciting changes that their customers will be able to see today at yandy.com, is an attractive new design which is the outcome of hours upon hours of user testing and tweaking.

Evan Horstman, Yandy's General Manager, explains his delight with the new design, "We wanted a look and feel that was professional and also as easy to use as possible for our customers. Our slick new interface allows our customers to simply mouse-over thumbnails and see a larger picture of the item, allowing them to make a choice there and then. We ultimately wanted to make our website easier to use and fully showcase all of our sexy items, and we feel we have been successful in doing so."

Among the many new features, including a new design, user accounts and more, the website has also kept many of the features and focus that have inevitably been instrumental to the company's success so far. These include the search feature that allows users to find the item they are looking for without the need to drill through categories if they do not want to. They are also pleased with the success their bridal registry which has proven to be especially popular with brides to be.

The company also plans to keep their pricing, and shipping policy, just as appealing as always, explains Horstman, "We always understood that customers do not like to wait long periods for shipping, and nor do they like having to pay for it at all. That is why we decided to make available free priority shipping on orders over $70 from our first day, and will continue to do so for the foreseeable future. We want our customers to understand how much we value them, and one way to do this is through offering them the most competitive prices in the marketplace."

As well as offering competitive pricing, Yandy also feels that protecting their customers proprietary data is equally, if not more, important. As many e-commerce companies are criticized for doing the minimum necessary to comply with legislative responsibilities, with www.yandy.com they have went beyond that to ensure that their customer data does not end up in the hands of people that it does not belong to. As part of their stringent measures, they have now upgraded to a 256-bit Extended Validation SSL Certificate - the most secure of the available options.

Hortsman also explains how they will continue to improve their customer service, even although they have already received great feedback in terms of the support that they offer, "As well as offering a toll free number and wide variety of communication methods, we will do whatever it takes to continue to be considered the market leader in sexy lingerie. Whether that means answering the phone in 2 rings, rather than 4, and answering emails in 15 minutes, rather than 30, we will continue to do what it takes to ensure our customers have the best experience we can possibly offer." They also continue to amaze their customers by getting the packages out the door the same business day, allowing for the purchase to arrive within an average of 2 to 3 days across the country.

About Yandy LLC:

Yandy is an online retailer of sexy lingerie, swimsuits, http://www.yandy.com/Shopping/products/category_25.asp) and clothes with a warehouse and office located in Scottsdale, AZ and on the web at www.yandy.com .

">thongs (http://www.yandy.com/Shopping/products/category_25.asp) and clothes with a warehouse and office located in Scottsdale, AZ and on the web at www.yandy.com .

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